Jay Topping
Jay is a seasoned film director and editor defined by a decade of high-end commercial experience. He has collaborated with leading agencies to helm major campaigns for global brands including Google, eBay, Wrigleys, Woolworths and CommBank. His directorial craft is rooted in performance-led storytelling, ensuring every frame serves a clear and memorable purpose.
At The Fourthe, Jay brings a director's need for precision to AI production. Having spent years managing complex sets and large-scale productions, he applies a level of technical execution and narrative discipline that is rare in the space.
He does not just generate imagery. He directs it, so the final work feels intentional, human, and unmistakably cinematic.
Digby hogan
Digby is a director and technical artist with over fifteen years at the intersection of cinematic storytelling and post-production. After starting his career alongside Jay, he founded The Empire in 2014 and grew it into one of Australia's premier post-production houses, delivering for global names like Google, Subway and Flight Centre.
At The Fourthe, Digby leads technical R&D, bridging traditional artistry and the cutting-edge tools required to push AI to its limit. He maintains total creative control so that the technology always serves the story, never the other way around.
For Digby, AI is not a shortcut. It is a new lens through which to tell stories, where every frame serves the broader narrative purpose.
nick kelly
Nick is a seasoned producer with close to two decades of high-end production experience. Known for a forward-thinking, solution-focused approach, he has delivered top-tier work for prominent global clients and agencies, including Saatchi & Saatchi and M&C Saatchi in London, Eight Productions in Australia, and Good Oil Films in New Zealand.
At The Fourthe, Nick anchors the studio's creative-led approach, applying the traditional production discipline that clients expect to emerging workflows. He protects the creative vision and the production standard at every stage.